A Guide To Purpose-Driven Advertising in 2019
The purpose-driven movement is not just some fad. This movement is far more important. Now, it's about building out the strategies, while finding the tools that ...
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and counting...
We use the power of advertising to create positive social impact on a massive scale.
We do it for humanity, for all living beings and for the planet. For our publisher and brand partners, who are the heroes of this movement. For a more responsible, sustainable and beautiful world.
Jukko is at the nexus of the purpose-driven brand movement and in-app advertising.
Direct deals with major in-app publishers provide the audience. Differentiated ad content in clean styles from purpose-driven brands results in more effective monetization. Our social impact rewards embeds Purpose into every experience.
Jukko makes it easy for advertisers to create campaigns and content that resonates. And for publishers to integrate and customize the network based on their objectives.
Our network is always working hard to ensure brand content is being shared to the most receptive audience.
We are much more in the business of impact than being another ad tech company.
We use the power of advertising to help our publisher partners achieve better results, to help purpose-driven brands take over the world and to create direct social impact around the world.
83%
of consumers are more loyal to purpose-driven brands.
81%
desire technology and brand experiences with social impact.
By a 2 to 1
margin, people prefer in-app ads over social ads.
72%
say its more important than ever to support purpose-driven companies.
Ashley Paguyo El Shourbagy
Co-Founder
Lucy & Co + Dogs Of Instagram
At Lucy & Co, we believe that brands need to have a reason for existence. People need to understand that mission and connect it to meaning in their lives. So, brands must articulate their ethos and greater good through intentional selection of where they place their ad spend.
The purpose-driven movement is not just some fad. This movement is far more important. Now, it's about building out the strategies, while finding the tools that ...
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Marketing and advertising has the same core function: Get people to think of themselves as consumers first and get them to buy more stuff. This must change ...